In Episode 28 of my weekly update I’m sharing stories and insights around possibly the biggest eSports event in history, a gender-swapping augmented reality lens credited for Snapchat’s rebounding numbers, and the rise of space robotics.
I’ve recently shared insights on the massive eSports market experts believe will eclipse traditional professional sports. This past weekend was another indicator, as Epic Games took over the esteemed Arthur Ashe Stadium (home of the US Open) for the Fortnite World Cup. 16-year-old Kyle Giersdorf took home $3M for winning the solo challenge (industry chatter is buzzing because Wimbledon winners aren’t awarded that amount, and Tiger Woods’ epic Masters win landed him $2M). Viewership was also a big outcome, with some estimates noting final day totals on YouTube alone at 9 million.
2. Snap saw monstrous growth in the second quarter, and the reason has a lot to do with that viral gender-swapping filter
Social messaging app Snapchat seemed to be on the losing end of a battle for users and relevance as TikTok and Instagram began the takeover. However, they’ve made a comeback due in-part to a new gender-swapping augmented reality (AR) lens in the app. The result? An unexpected surpassing of 200M daily users and a jump of 13M users. As Alyse Stanley so eloquently puts it, “…turns out Generation Z absolutely adore using Snapchat’s AR Lenses to barf rainbows, genderswap, or watch hotdogs dance around their living room”.
Automation and robotic assistance isn’t relegated only to earth-based economies. Innovation is developing to ensure similar processes are in place for advancements in space-related tasks. In this case, we’re seeing progress in remotely operated robotic solutions. Space robotics is a growing industry that will help to deliver many of the infrastructure plays that future space economies and outposts will require to grow.