April 16 – 5 Key Stories From The Digital World

By April 16, 2019 Insight

1. Smart speakers’ installed base to top 200 million by year end

  • U.S. will continue to lead in terms of smart speaker adoption
  • 166 percent year-over-year growth in the installed base for smart speakers in mainland China
  • worldwide market for voice assistants is on track to reach 8 billion by 2023

2. This esports giant draws in more viewers than the Super Bowl

  • finals brought in a total of 600,000 concurrent viewers on Twitch and YouTube combined
  • “League of Legends” is just one game driving the esports industry, which will top $1 billion in revenue this year
  • Over a third of that $1 billion industry revenue stream will come from sponsorship deals

3. What HIPAA Compliance Means for Amazon

  • Alexa is HIPAA compliant, which means it is allowed to receive and transmit information that is protected
  • giving it a stronghold in the $3.5 trillion health care industry
  • retailer is interested in specifically advertising and marketing. That adds a new element to the mix

4. Ubisoft’s Sam chat bot surpasses 1.6 million users

  • keep players engaged with games connected to their Ubisoft Club accounts
  • now answering more than 25,000 questions a day
  • Last summer, 3,000 players asked Sam to sing Despacito…clear that Sam is viewed more as a companion, rather than just an information resource

5. Nestlé, Carrefour Work With IBM to Track Mashed Potato Brand With Blockchain

  • shoppers will be able to scan a QR code with their smartphones to know exactly where the potatoes in a specific packet came from
  • each consumer will be able to use a secure platform on their smartphone to access information on the production supply chain
  • Worldwide, around five million different food items already employ blockchain in their supply chain in some form